When starting a new business, or restructuring an existing one, access is one of the biggest factors of success. And with the constantly changing landscape of technology, business owners are able to access any aspects of their businesses, over nearly any sort of device. Ari Rabban, the CEO of Phone.com, believes that cloud services are the future of small businesses, with the ability to access anything at any time.
Traditionally cloud computing has been perceived as a great leveller in business. The cloud has allowed small and medium businesses to compete on a more level playing field with their enterprise rivals by removing the need for upfront capital investments that had previously proved prohibitive for smaller businesses. Larger corporations have struggled to trust the cloud computing model, especially when it comes to migrating mission-critical applications, however this attitude is beginning to change.